The stripes design of Adidas

With the benefits verdict,marc jacobs sunglasses adidas even beat up its long term competitor Nike. Nike has used two parallel stripes in one kind of short trousers in 2005 January. In 2006, the local court in cologne in Germany has supported adidas requirement, adidas has submitted a requirement which includes let Nike stop using two stripes design on their product, Cologne court has supported adidas and let Nike pay 1 million euro fees. During the same period, the German manufacturers Tom Tailor also used two stripes design, they also paied 500000 euros fees.

Not just in Germany, in other countries in the world, adidas quot;stripe lawsuitquot; also occurs repeatedly. In 2003, adidas has prosecuted Fitness world trade company in Luxembourg. In 2005, adidas has prosecuted Ralph lauren and Aamp;F to the American court,0 adidas thought these two companies copied their two stripes design trademark of clothing and shoes. But in nowadays the quot;five stripesquot; design is an exception, it can be used. Since 1966, the United States K-Swiss shoe brand has used the five stripes design all the time and without controversy with adidas.

The European court thought that the rulling is could be used in the area of the European Union, if the companies belong to the European union has used two stripes design, three stripes design and four stripes design on their cloth and shoes, it means they infringe upon the adidas trademark rights. This is a strong measure for adidas competitors in this case, but it also causes some independent stylist of discontent. London’s famous designer Sarah Brosnan Hugh is not satisfied with adidasrsquo;s action, he said the stripe design element should not be a company’s private property. It belongs to the public. She said the ruling brought the most dangerous result, that is quot;limit the creation of stylist inspiration and blow the whole design industryquot;.

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